BYD Launches 2023 Song Plus at Lower Prices Than Pre-Sale

BYD Launches 2023 Song Plus at Lower Prices Than Pre-Sale: All Versions of the 2023 Song Plus DM-i and EV are Priced up to RMB 10,000 Lower Than Pre-Sale

BYD has officially launched the 2023 Song Plus line of SUVs, following a pre-sale launch ten days ago. As before, BYD referred to these improved models as the Champion Edition, including the plug-in hybrid Song Plus DM-i and the all electric Song Plus EV.

The new Song Plus DM-i is available in four versions with starting prices of RMB 159,800 ($22,320), RMB 169,800, RMB 179,800 and RMB 189,800, respectively. Compared to the June 8 pre-sale, all versions of the Song Plus DM-i are priced RMB 10,000 lower. The previously available Song Plus DM-i was offered in seven versions with starting prices ranging from RMB 154,800 to RMB 218,800. It is worth noting that the Song Plus DM-i's two previously least expensive versions had a battery range of just 51 kilometers, which BYD has eliminated for the improved version of the model. The entry-level version of the new Song Plus DM-i has a battery range of 110 kilometers and the final price is lower than the previous 110-kilometer range version at RMB 167,800.

The Song Plus EV Champion Edition also comes in four versions, starting at RMB 169,800, RMB 179,800, RMB 189,800 and RMB 209,800 respectively, all of which are RMB 10,000 less than the price at the time of pre-sale. Three versions of the new Song Plus EV have a 520 km CLTC range and one version has a 605 km CLTC range. The previously available 2022 Song Plus EV had only two versions, starting at RMB 186,800 and RMB 203,800 respectively. They both have an NEDC range of 505 km.

The length, width and height of the new BYD Song Plus are 4,775 mm, 1,890 mm and 1,670 mm respectively, with a wheelbase of 2,765 mm. For comparison, the old Song Plus has a length, width and height of 4,705 mm, 1,890 mm and 1,680 mm respectively, and a wheelbase of 2,765 mm.

The new BYD Song Plus offers significant improvements in terms of price and performance compared to its predecessor. The lower prices are in line with BYD's commitment to making its electric vehicles more affordable and accessible to a wider range of consumers. The new models are expected to further enhance BYD's market position in the fast-growing segment of electric SUVs.
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